The current news climate dramatically describes why it is vitally important that the best and brightest are attracted to working for the government and assorted public service agencies. The question is, with many private companies offering lavish benefits and payment packages to newly minted, top-tier college graduates, how can recruiting teams working for the government compete?
The answer lies in multiple answers but this article provides three top action items to implement: creating positive missions outcomes, brand building through website modernization, and enacting policies that drive change. Which of these action items do you think possesses the most promising return on investment, and how else do you think the government can pitch itself to a new generation of young people?
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